Mamaearth – 50% Revenue Growth in E-commerce

E-commerce Explosion: 50% Revenue Boost for Mamaearth

As one of India’s most loved D2C brands, Mamaearth wanted to break through the revenue ceiling on their online store. With the competition heating up, performance marketing had to do the heavy lifting.

Challenges


✔Plateauing revenue from paid ads


High cart abandonment


Low repeat purchase rate

Our Solution

✔Hyper-personalized retargeting campaigns


✔Conversion rate optimization for landing & product

pages


✔Advanced funnel segmentation (new vs returning users)


✔Strategic email and SMS automation for retention

Results

50% increase in e-commerce revenue


ROAS improved by 35%


Boost in repeat purchases


Higher AOV (average order value)

Mamaearth – 50% Revenue Growth in E-commerce

E-commerce Explosion: 50% Revenue Boost for Mamaearth

As one of India’s most loved D2C brands, Mamaearth wanted to break through the revenue ceiling on their online store. With the competition heating up, performance marketing had to do the heavy lifting.

Challenges

✔ Plateauing revenue from paid ads

✔ High cart abandonment

✔ Low repeat purchase rate

Our Solution

✔ Hyper-personalized retargeting campaigns

Conversion rate optimization for landing & product pages

✔ Advanced funnel segmentation (new vs returning users)

✔ Strategic email and SMS automation for retention

Proven Results

50% increase in e- commerce revenue

✔ ROAS improved by 35%

✔ Boost in repeat purchases

✔ Higher AOV (average order value)